Business Research Method Answers | Assessment Answer

Answer:

Are those strategic decisions appropriate to solve those issues in the organization
? If not what will be the nest initiatives?

Background of the Study

The background of this proposal stands for the main issues in the Coca-Cola Company’s communication problems and the effect on the business process (Russill, 2007). Mainly the communication is processed by the employees and managers. Also it occurs among the clients and customers also. Before working on the business communication issues in the organizations, the Coca-Cola Company should focus on the types of communication that occur daily like; business to customer communication, business to business communication, business to clients communication and employees to managers communication. There are many poor communication types which can affect the overall communication process. Some examples are poor listening skill, and misunderstanding among employees. These can affect the entire productivity and reduce the development of the company (Russill, 2007).

The Purpose of the Research

The primary purpose of this paper is to solve communication issues in the Coca-Cola Company (Verhoeven, 2011). The communication problems of the company can only be solved only if the employees are well assessed through proper training on the ways of communicating with the customers and clients. However, it is also important for the company to make them aware of the organizational goals and their job roles in the organization. In this way, the problems could be solved (Verhoeven, 2011).

Research Methodologies

Research Approach

A research approach stands for in which the following style the research will be conducted. A research approach can be segmented into three parts. These are a deductive approach, abductive approach, and inductive approach. In this research, a deductive approach will be used as the deductive approach is related to the validity of assumption. But the abductive approach and inductive approach suitable with new puzzles and theories. In this research proposal, no new puzzles and theories are here, so the deductive approach is implemented here (Sekaran, 2003).

Research Design

A research design is strongly related with the procedure of the research study. Apart from that, it states that whether the research is descriptive or correlational, experimental or semi-experimental, reviewed based or meta-analytic based. Though, this research topic is descriptive. Patently, the following research topic is about communication of business, and it is sternly not based on contextual study, but rather the proposition is based on descriptive. The framework is based on research design which has been conducted for implementing answers to research questions (Creswell, 2003).

Research Assumption

A research assumption is known as practical desire and researchers think that its hold the validity of the research. Though, it defines the research is done in a certain way which deceptively illuminates all applications by providing confirmation. Research assumptions afford a statement to create research theories and instrument. Consequently, these research assumptions are created to make by assuming examples on behalf of the business communication issue of Coca-Cola.

Analysis of Data Collection Method

According to researchers, there are two kinds of data collection method. These are quantitative and qualitative data collection system. Quantitative information can be gathered in several ways. The research is convenient in the assessment since it provides quantifiable and straightforward outcomes.  From the above two process, the research is totally based on quantitative data collection method as the research is based on a descriptive type and observational. The quantitative data can be segmented into four types of levels such that apparent, temporary, conventional and proportion. For this research proposal, none of the data is appropriate. So, descriptive information is collected only (Axinn and Pearce, 2006).

Research Instruments

The main instrument of this research is fact-findings strategies. Apart from that, it contains devices to maintain a collection of data. Overall it can be said that it includes perception, surveys, meetings and perusing. Perusing and perception are being utilized in term of research instruments (Advanced research instrumentation and facilities, 2006).

Research Outcomes

According to research, only single outcomes is there, and this is the solution to those business communication obstacles. The entire solutions are briefly explained in the lower section of this research proposal (Kane and Radosevich, 2011).

Recommendation and Conclusion

Recommendation

The only way to prevent the business communication issue is to understand the ways of communicating with each other in the organization. Employees should understand the main process that required making communication proper within the organizations. Managers also should be aware of the communication styles that can change the organizational culture and environment. One of the most significant communications in the organization is the customers and company's communication. In this way, the agents are liable to make this communication, and they should be learned the proper communication processes and styles that can make better interaction with the customs. Coca-Cola should implement most improved communication training and also should give ideas of the company's goals. Then only employees will be well versed with the proper communication process.

Conclusion

Business is nowadays a continuous flow of change. Thus, it is very tough for an individual to adopt a certain business environment quickly. It is tougher to adopt a communication process of any company. So, proper training is the solution of this kind of issues. In this paper, the overall issues and their solving techniques are mentioned. Along with that the method of preparing this research proposal is also mentioned to make it better. Lastly, the recommendation is also here to draw upon the problem-solving ways. 

References

Advanced research instrumentation and facilities. (2006). Washington, D.C.: National Academies Press.

Advanced research instrumentation and facilities. (2006). Washington, D.C.: National Academies Press.

Axinn, W. and Pearce, L. (2006). Mixed method data collection strategies. Cambridge: Cambridge University Press.

Axinn, W. and Pearce, L. (2006). Mixed method data collection strategies. Cambridge: Cambridge University Press.

Creswell, J. (2003). Research design. Thousand Oaks, Calif.: Sage Publications.

Creswell, J. (2003). Research design. Thousand Oaks, Calif.: Sage Publications.

Kane, R. and Radosevich, D. (2011). Conducting health outcomes research. Sudbury, Mass.: Jones and Bartlett Publishers.

Kane, R. and Radosevich, D. (2011). Conducting health outcomes research. Sudbury, Mass.: Jones and Bartlett Publishers.

Podgornyi, B. (2012). Economic Behavior and the Influence of Religious Traditions. Sociological Research, 51(3), pp.19-37.

Russill, C. (2007). Communication Problems in a Pragmatist Perspective. Communication Monographs, 74(1), pp.125-130.

Sekaran, U. (2003). Research methods for business. New York: John Wiley & Sons.

Sekaran, U. (2003). Research methods for business. New York: John Wiley & Sons.

Verhoeven, P. (2011). Doing research. Chicago, Ill.: Lyceum Books.